Nanotex introduces Durable Wear technology for apparel

The technology is modified at the molecular level to resist wear and prolong cotton life by offering abrasion resistance and strength protection durability.Nanotex introduces Durable Wear technology for apparel

The technology aims to resist wear and prolong cotton life by offering abrasion resistance and strength protection durability.

Innovation in Textiles
Bloomfield Hills, MI

Sports/​Outdoor, Clothing/​Footwear, Interiors

According to the company, the Nanotex Durable Wear technology is modified at the molecular level to resist wear and prolong cotton and cotton rich life by offering abrasion resistance and strength protection durability.

Applications

Nanotex and its Nanotex Durable Wear technology is being utilized in the new line of kids clothing called Cat & Jack launched in July at Target. Nanotex Durable Wear technology fits with the line’s Tough Cotton requirement to add wear resistance to cotton and cotton rich garments, the company reports. Nanotex is incorporated in the Boys’ Reinforced Knee Flat Front Pant – Cat & Jack TM and the Boys’ Reinforced Knee Pleated Pant – Cat & Jack.

“At Nanotex, we are continually researching how science and technology can enhance fabrics so our brand partners have new ways to compete in the marketplace,” explained Randy Rubin, CEO of Nanotex. “Retailers are now coming to us and asking for us to push the boundaries of ordinary fabric to reach new capabilities such as extending the life of the fabric to resist wear and tear from kids, hence the debut of Nanotex Durable Wear with Target.”

Last month, Nanotex and Cotton Incorporated, the research and promotion company of U.C. cotton producers, announced Nanotex Dry Inside technology for cotton apparel. This technology is said to enable effective moisture transfer away from skin, eliminating dampness and chaffing, in 100% cotton apparel, while maintaining the additional comfort aspects of garments made from the natural fibre.

Nanotex

Nanotex was among the first to market nanotechnology solutions for textiles when it was founded in 1998. Since that time, Nanotex technology has been enhanced, integrated with DNA markers to protect against counterfeiting and is being re-launched through a new integrated marketing and promotion campaign.

Nanotex is comprised of a family of 13 products, such as Resists SpillsReleases Stains, Neutralizer and Coolest Comfort. The brand has more than 100 manufacturer partners worldwide, including not only in branded apparel and outdoor gear, but home textiles and contract and residential interiors markets as well.

In addition to Target, Nanotex brand partners include the Gap, Banana Republic, Macy’s, JC Penney’s, Gymboree, Cotton Incorporated, Dickies, Cabela’s, L.L. Bean, Burton, UnderArmour, Ashworth, Nordstrom, Hanes, QVC and others.

 

该技术在分子水平上进行了修改,通过提供耐磨性和强度保护耐用性来抵抗磨损并延长棉花寿命。

该技术旨在通过提供耐磨性和强度保护耐用性来抵抗磨损并延长棉花寿命。

纺织品创新
密歇根州布卢姆菲尔德山

运动/户外、服装/鞋类、室内装饰

据该公司介绍,Nanotex Durable Wear 技术在分子水平上进行了修改,通过提供耐磨性和强度保护耐用性来抵抗磨损并延长棉花和棉花的丰富寿命。

应用领域

Nanotex 及其 Nanotex Durable Wear 技术被应用于 Target 于 7 月推出的名为 Cat & Jack 的新童装系列中。 据该公司报道,Nanotex Durable Wear 技术符合该系列的 Tough Cotton 要求,可增加棉质和含棉服装的耐磨性。 Nanotex 被纳入男童加固膝部平前裤 – Cat & Jack TM 和男童加固膝部褶裥裤 – Cat & Jack 中。

Nanotex 首席执行官兰迪·鲁宾 (Randy Rubin) 解释说:“在 Nanotex,我们不断研究科学技术如何增强面料的性能,以便我们的品牌合作伙伴能够以新的方式在市场上竞争。” “零售商现在来找我们,要求我们突破普通织物的界限,以实现新的功能,例如延长织物的使用寿命以抵抗儿童的磨损,因此 Nanotex Durable Wear with Target 首次亮相。”

上个月,加州大学的研究和推广公司 Nanotex and Cotton Incorporated 棉花生产商宣布推出适用于棉质服装的 Nanotex Dry Inside 技术。 据称,这项技术能够有效地将水分从皮肤上转移出去,消除 100% 纯棉服装的潮湿和擦伤,同时保持天然纤维制成的服装额外的舒适度。

纳诺泰克斯

Nanotex 成立于 1998 年,是最早推出纺织品纳米技术解决方案的公司之一。自那时起,Naotex 技术得到了增强,与 DNA 标记集成以防止假冒,并通过新的整合营销和促销活动重新推出 。

Nanotex 由 13 种产品组成,例如 Resists Spills、Releases Stains、Neutralizer 和 Coolest Comforts。 该品牌在全球拥有 100 多家制造商合作伙伴,不仅包括品牌服装和户外装备,还包括家用纺织品以及合同和住宅室内装饰市场。

除 Target 外,Nanotex 品牌合作伙伴还包括 Gap、Banana Republic、Macy’s、JC Penney’s、Gymboree、Cotton Incorporated、Dickies、Cabela’s、L.L. Bean、Burton、UnderArmour、Ashworth、Nordstrom、Hanes、QVC 等。

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